Privacy Policy

Your privacy is important to us, so we’ve developed a Privacy Policy that covers how we collect, use, disclose, transfer, and store your personal information.

Information Collected from Consumers

Villita Fresh Foods collects Consumer information in the following ways:

Information provided by the Consumer

If you are a Consumer, if you visit our digital platforms, or use our digital tools, we will store the Personal Identification Information (“PII”) you give to us such as:

  1. Identity information, such as your first name, last name, username or similar identifier, title, date of birth and gender;
  2. Feedback and correspondence, such as information you provide in your responses to surveys, when you participate in market research activities, report a problem with Service, receive customer support or otherwise correspond with us;
  3. Usage information, such as information about how you use our websites and interact with us;

Information we get from others

We obtain additional information about you from third party sources to enrich your experience on our website and prediction platform and to provide you with more relevant information related to our content.

Information automatically collected

System running on your device, Internet Protocol address, access times, browser type and language, and the website you visited before visiting our Site.

We automatically collect information using “cookies” and Web beacons. HTTP Cookies are data sent from a website and stored on the user’s computer by the user’s web browser that may be used on our Sites or in our emails. Among other things, cookies help us improve our Site, our marketing activities, and your experience. We use cookies to see which areas and features are popular and to count visits to our Sites. Once you enter our websites, you can choose to set your

browser to remove cookies and / or to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Site.

However, if you fail to provide PII required

Use of PII to provide the Service

We use the information we collect primarily to provide, maintain, protect and improve our current services, to develop new ones and to manage Consumer accounts.

We use PII for the general purpose it was provided

For example, if you contact us through any of our platforms, we may send you an email in response.

In general, we may use your information to:

  1. Improve our services, Content, Sites and how we operate our platforms;
  2. Understand and enhance your experience using our Sites, products and services;
  3. Provide and deliver products, services and content you request;
  4. Link or combine it with other information we get from third parties, to help understand your needs and provide you with better experience;
  5. Protect, investigate and deter against fraudulent, unauthorized or illegal activity.

Villita Fresh Foods may store and process PI in the United States and other countries. By using our Platform as a Consumer, you consent to this transfer of your information into the U.S.

We use our legitimate organizational interest as the legal basis for communications by email and for the collection of PII in the context of our sales and marketing activities where we have evaluated that our interests are not overridden by your fundamental rights. We will give you an opportunity to opt-out of receiving electronic communications. If you do not opt-out, we will provide you with an option to unsubscribe or manage your preferences in every email that we send you subsequently. Alternatively, you can use the contact details at the end of this policy to update your contact preferences.

To comply with law

We use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests and legal process, such as to respond to subpoenas or requests from government authorities.

With your consent

We may use or share your personal information with your consent, such as when you consent to let us post your testimonials or endorsements on our Site, you instruct us to take a specific action with respect to your personal information or you opt into third party marketing communications.

To create anonymous data for analytics

We may create anonymous data from your personal information and other individuals whose personal information we collect. We make personal information into anonymous data by excluding information that makes the data personally identifiable to you and use that anonymous data for our lawful business purposes.

For compliance, fraud prevention and safety

We use your personal information as we believe necessary or appropriate to (a) enforce the terms and conditions that govern the Service; (b) protect our rights, privacy, safety or property, and/or that of you or others; and (c) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity. In general, we may use information to protect, investigate and deter against fraudulent, unauthorized or illegal activity.

How We Share your Personal Information

Sharing of information, onward transfer

There are certain circumstances under which we may disclose your information to third parties. These are as follows:

  1. With third-party agents who work on our behalf as sub-processors, provided such third parties agree to adhere to the same privacy principles as Villita Fresh Foods
  2. To protect the rights and property of Villita Fresh Foods our agents, Consumers and others including enforcement of our agreements, policies and terms of use;
  3. In an emergency, including protection of the personal safety of any person;
  4. As required in response to a lawful request by public authorities, including meeting of national security or law enforcement requirements;

Our privacy policy does not cover any third-party websites services. To learn about those third parties’ privacy practices, please visit their privacy policies.

We do not sell PII collected via the Sites or collected pursuant to our sales and marketing activities to third parties for any purpose.

Access, Update, Correct or Delete Your Information

All Villita Fresh Foods Consumers may review, update, correct or delete the personal information in the Villita Fresh Foods Website. You can also contact us at to accomplish the foregoing or if you have additional requests or questions. If you are a job applicant and have provided this kind of information, you can also contact us via e-mail at to request to see the information we have in our systems.

Consumer may also designate an authorized agent to submit a request to access, update, correct or delete personal information from the Villita Fresh website by:

  1. Providing the authorized agent written permission to submit such request on behalf of the Consumer; and
  2. Verifying their own identity directly with Villita Fresh Foods.

Tracking and Targeted Advertising

We may allow service providers and other third parties to use cookies and other tracking technologies to track your browsing activity over time and across our Site and third-party websites.

country or other governmental jurisdiction where privacy laws may not be as protective as those in your jurisdiction.

Other Sites and Services

The Service may contain links to other websites and services. These links are not an endorsement, authorization or representation that we are affiliated with that third party. We do not exercise control over third-party websites or services and are not responsible for their actions. Other websites and services follow different rules regarding the use or disclosure of the personal information you submit to them. We encourage you to read the privacy policies of the other websites you visit and services you use.

Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time. We encourage you to periodically review this page for the latest information on our privacy practices. If we make material changes to this Privacy Policy you will be notified via e-mail (if you have an account where we have your contact information) or another manner through the Service that we believe reasonably likely to reach you (which may include posting a new privacy policy on our Site — or a specific announcement on this page or on our blog).

Any modifications to this Privacy Policy will be effective upon our posting of the new terms and/or upon implementation of the new changes on the Service (or as otherwise indicated at the time of posting). In all cases, your continued use of the Service after the posting of any modified Privacy Policy indicates your acceptance of the terms of the modified Privacy Policy.


If you have any questions or concerns at all about our Privacy Policy, please feel free to email us at

Consumers may also address questions or concerns regarding the Privacy Policy, or requests to access, update, correct, or delete their personal information to Villita Fresh Foods via mail:

9900 Keystone Dr

Pharr, Tx 78577